#25: True North Leaders Create Values-Driven Cultures with Bobby Albert

Feb 9, 2022

Hear Bobby Albert's vision for the show and his journey as a leader. He was thrown into the fire when his Dad passed away, and he had to lead the family business that was heavily in debt. You'll hear how his time as a CEO and business builder led to profound realizations that the traditional top-down org chart doesn't work and why that model has led to the Great Resignation going on today. Bobby's journey taught him that company culture, like the wind, isn't something you can see, but you can feel pushing against you or propelling you forward. Today's successful leaders create change, growth, and keep employees by shifting culture.

 

About the host: Following a successful career as CEO, Bobby sold his business to a publicly-traded company.  In what he calls his "second half of life", Bobby seeks to pour Biblically-based principles into growth-minded business leaders.  

Through Values-Driven Leadership, Bobby serves as an Executive Coach and Training Consultant for organizations.  He shares many of his principles and practices through a weekly blog, the True North Business podcast, and through three books he has authored:

 

Principled Profits: Outward Success Is an Inside Job,

True North Business: A Leader’s Guide to Extraordinary Growth and Impact, and

The Freedom Paradox: Is Unbridled Freedom Dividing America?

 

Find out more at BobbyAlbert.com